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July 2008

ADVERTISING INFORMATION

DISPLAY AD INFORMATION

Per Column Inch (3.33”x 1”)

 

$30.00

Minimum Art Fee (waved if camera ready)

 

$15.00

Graphic Artist (per hour fee)

 

$40.00

Color Fees - Minimum 1 color surcharge for spot color

 

$25.00

(additional) - Half Page Ad per color

 

$50.00

- Full Page Ad per color

 

$100.00

Inserts per 1000 (8.5” x 11” max) distribution cost only, printing is extra

 

$50.00

Classified ads (35 key strokes)  per line  ($25.00, 2 line minimum)

 

$5.00

Classified display ad per coumn inch (2.375” x 1”)

 

$30.00


AD-RATE-CUT-opt





THE ADVANTAGES OF
LONGTERM ADVERTISING

We offer the following    discounts for ads that are paid in full upfront:

12 months at the 10 month rate
“12 at the price of 10”
A 16.6% discount


7 months at the 6 month rate
“7 at the price of 6”
A 14.29% discount


10% off for three months or more.


MECHANICAL REQUIREMENTS

CAMERA READY” COPY:   Line Screen = 85    Color = CMYK. 
We are a Macintosh shop and all electronic documents and media must be cross-platform compatible. Native Microsoft Publisner or Word files can NOT be accepted. Additional fees will be charged for non conforming ad art.
Any questions? Phone 954-524-9450, Fax 954-524-9464 0r e-mail;
ads@waterfront-news.com.

ELECTRONIC MEDIA preferred as:

E-mail attachment
Floppy Disc (Mac or PC)
Zip Disc (100mb or 250mb)
CD (Mac compatable, formatted “fat”)


ACCEPTED ELECTRONIC FILE FORMATS

.pdf

(print or press resolution not screen or e-book)

 

.eps

 

 

.tif

 

OR NATIVE FILES OF: 

Quark

 

Illustrator

 

 Photoshop

 

InDesign

 Acrobat

 

PageMaker

 

NOTE: linked graphic files must be included and inventoried as well as all fonts or their outlined (required for rare or PC fonts)

OTHER MEDIA ACCEPTED:

Film Negatives (right read, emulsion down)

(a scan fee is charged)

PMT’s

 

Laser Prints (600 dpi or better on white paper)

AD SIZES:

Vertical:

up to 15.5 inches

 

Horizontal:

Classifieds

1 - Column

1.5 - Column

2 - Column

3 - Column

 

 

2.454 inches

3.333 inches

5.125 inches

6,875 inches

10.5 inches

 

 

 

(3 1/3 “)

(5 1/8”)

(6 7/8’)

10 1/2”

INSERT YOUR AD OR FLYER

      The Waterfront News can insert your brochure or flyer (up to 8.5”x 11” and less than one ounce per item) into newspapers going to waterfront homes and boat shows.
      Starting at $50.00 per thousand, our charge does not include printing, folding or any other insert production costs. There is a minimum order of one thousand inserts; if you have less than one thousand you will still be charged the $50.00 minimum rate.
      For neighborhood breakdowns or up-coming boat shows call us at (800) 226-9464 or locally at
954 524-9450 or e-mail us at ads@waterfront-news.com.
The deadline for inserts is always the 20th of the previous month you intend to advertise.
     
Distribution Cost Per Thousand Inserts: (8.5” x 11” max)   $50.00

CLASSIFIED AD INFORMATION

First Two Lines ( 35 Characters per line )

 

$25.00

Each Additional Line

 

$5.00

New - Rush Ads - On Line and Working Now!   Add

 

$25.00

Classified  Display Ad Per Column Inch ( 2.375” x 1” )

 

$30.00

PLACE A CLASSIFIED AD ONLINE

ANY QUESTIONS?
E-MAIL US FOR A QUICK ANSWER

DOWNLOAD RATE KIT PDF
CIRCULATION INFORMATION
ABOUT THE WATERFRONT NEWS

ELECTRONIC EDITION
web design by david lewis

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 Copyright Ziegler Publishing Co., Inc. 2008 ©